By Kenneth C. Laudon
Management info Systems offers finished and integrative insurance of crucial new applied sciences, info process functions, and their influence on company types and managerial decision-making in a thrilling and interactive demeanour.
The 12th variation makes a speciality of the key alterations which have been made in info know-how over the last years, and comprises new starting, remaining, and Interactive consultation cases.
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Additional info for Management Information Systems (12th Edition)
321 eight. five Hands-on MIS tasks 323 administration selection difficulties 323 • enhancing choice Making: utilizing Spreadsheet software program to accomplish a safety possibility overview 324 • bettering choice Making: comparing defense Outsourcing providers 325 studying song Modules: The Booming activity marketplace in IT protection; The SarbanesOxley Act; desktop Forensics; common and alertness Controls for info platforms; administration demanding situations of protection and keep watch over 325 evaluation precis 326 • key words 326 • evaluation Questions 327 • dialogue Questions 328 • Video instances 328 • Collaboration and Teamwork: comparing safety software program instruments 328 ◆Case research: Are We prepared for Cyberwarfare? 329 Contents xi half 3 Key procedure purposes for the electronic Age 333 bankruptcy nine reaching Operational Excellence and client Intimacy: company functions 334 ◆Opening Case: Cannondale Learns to regulate an international provide Chain 335 nine. 1 firm structures 337 What Are firm structures? 337 • company software program 338 • company worth of firm platforms 339 nine. 2 offer Chain administration platforms 340 the availability Chain 340 • info and provide Chain administration 342 • provide Chain administration software program 344 ◆Interactive consultation: businesses Southwest airways takes to the air with higher offer Chain administration 345 international offer Chains and the net 346 • company worth of offer Chain administration structures 348 nine. three client dating administration platforms 349 what's purchaser dating administration? 349 • shopper courting administration software program 351 • Operational and Analytical CRM 354 • enterprise worth of shopper dating administration platforms 355 nine. four company purposes: New possibilities and demanding situations 355 firm program demanding situations 355 • subsequent iteration firm functions 356 ◆Interactive consultation: expertise firm functions circulate to the Cloud 358 nine. five Hands-on MIS tasks 361 administration determination difficulties 361 • bettering selection Making: utilizing Database software program to control customer support Requests 361 • reaching Operational Excellence: comparing offer Chain administration prone 362 studying song Modules: SAP enterprise method Map; enterprise methods in provide Chain administration and provide Chain Metrics; most sensible perform enterprise procedures in CRM software program 363 overview precis 363 • key phrases 364 • evaluation Questions 364 • dialogue Questions 365 • Video instances 365 • Collaboration and Teamwork: reading company software owners 365 ◆Case research: Border States Industries Fuels speedy progress with ERP 366 bankruptcy 10 E-Commerce: electronic Markets, electronic items 370 ◆Opening Case: 4Food: Burgers cross Social 371 10. 1 E-commerce and the net 373 E-Commerce this present day 373 • Why E-Commerce Is diversified 374 • Key ideas in E-Commerce: electronic Markets and electronic items in a world industry 378 10. 2 E-commerce: enterprise and expertise 381 varieties of E-commerce 381 • E-commerce company versions 382 xii Contents ◆Interactive consultation: enterprises Twitter Searches for a company version 385 E-commerce profit types 387 • net 2.